It feels that the element of design has been pushed to the backburner when it comes to the “latest and greatest” smartphones. The whole industry seems to be shifting their focus towards software creation rather than the physical functional building blocks that propel technology forward. That’s all about to change with the debut of several kick-ass phones that showcase the beauty of the smartphone experience.

After years of phone sales stagnating, manufacturers are starting to experiment with new design elements, user experiences, and even new phone shapes. This experimentation got underway at the end of 2018 and is about to bloom in full force on February 25, at the Mobile World Congress in Barcelona.

The death of the phone has been greatly exaggerated. The phone as a platform for design innovation and experimentation is clearly very much alive.

Jesus Diaz, Contributing Writer at Fast Company

Check out the hyped releases on Fast Company’s coverage.


Chuck is the Design Brother and CEO of Rareview, where he's been lucky as all hell to win several design awards, including the coveted Webby Award. Now he really thinks he's a designer.

Write A Comment

This site uses Akismet to reduce spam. Learn how your comment data is processed.